Apps Installed On Millions Of Android Phones Tracked User Behavior To Execute A Multimillion Dollar Ad Fraud Scheme

A new investigation uncovers a sophisticated ad fraud scheme involving more than 125 Android apps and websites, some of which were targeted at kids. From a report: Last April, Steven Schoen received an email from someone named Natalie Andrea who said she worked for a company called We Purchase Apps. She wanted to buy his Android app, Emoji Switcher. But right away, something seemed off. “I did a little bit of digging because I was a little sketched out because I couldn’t really find even that the company existed,” Schoen told BuzzFeed News. The We Purchase Apps website listed a location in New York, but the address appeared to be a residence. “And their phone number was British. It was just all over the place,” Schoen said. It was all a bit weird, but nothing indicated he was about to see his app end up in the hands of an


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